This interview is with PoolDawg and Jody Hartwig, Netconcepts’ Vice President of Client Services for PRWeb. PoolDawg is a Netconcepts’ client whose goals were to embrace organic search.
“As a newer company in an established market, it was extremely important to get a jump start on our search engine listings,” says Mike Feiman, Director of Marketing for PoolDawg.com.
After successfully implementing Netconcepts’ recommendations, PoolDawg has experienced a 300% increase in search engine traffic.
Listen to the interview for an amazing success story!
Standard Podcast [5:56m]:
Play Now |
Play in Popup |
Download
Filed under: Ecommerce Podcasts SEO
|
Email to a Friend |
Printer-Friendly |
No Comments »
Spread the word: 
In this article, Netconcepts Founder and President, Stephan Spencer, contributes his critique of a snowboarding business called Daddiesboardshop.com, in order to flesh out opportunities for search engine optimization. Stephan gives technical examples as he writes about URL rewriting, page duplication, link building, pull-down menus and domain hosting to address major fixes that would help improve Daddiesboardshop.com’s overall search engine visibility.
Continue reading »
Filed under: Articles Ecommerce SEO Website Audits
|
Email to a Friend |
Printer-Friendly |
No Comments »
Spread the word:
In the intensive session I led during the ACCM in Boston on May 21, the overriding theme was that search engines judge a site’s worth on its inbound links. Translation: No links = no rankings.
Blogs, meanwhile, are great at attracting links from the blogosphere, because bloggers are rather cliquish and mostly tend to link to each other. So you’ll earn links as a blog that you wouldn’t normally earn otherwise.
Continue reading »
Filed under: Articles Business Blogging RSS Marketing SEO
|
Email to a Friend |
Printer-Friendly |
No Comments »
Spread the word:
ACCM 2007 — Boston, MA
Hear it right from the horses’ mouths, i.e. those who have actually made their blogs and RSS feeds pay in real dollars. Steve Spangler Science, for example, attributes 13% of all online sales to their blog. Hear the secrets of how they garner qualified traffic from the search engines, uncover the pitfalls and hazards, and learn what resources are required to do it properly.
Moderator:
Stephan Spencer, Founder and President, Netconcepts
Panelists:
Steve Spangler, CEO, Steve Spangler Science Inc.
Pinny Gniwisch, Founder & EVP Marketing, Ice.com
Filed under: Business Blogging RSS Marketing Seminars SEO
|
Email to a Friend |
Printer-Friendly |
No Comments »
Spread the word:
Stephan Spencer, Netconcepts founder and president, writes a site review for Modernmini–a modern-style baby store–in this article. His in-depth review covers ten specific examples, including how error pages can negatively effect a website, as well as other search engine optimization talking points. Find out how basic SEO techniques like keyword prominence and simple HTML tags can help this modern mom’s baby furniture store website.
Continue reading »
Filed under: Articles Ecommerce SEO Website Audits
|
Email to a Friend |
Printer-Friendly |
No Comments »
Spread the word:
For the world’s foremost outdoor outfitter, Cabela’s, ecommerce landing page have made all the difference. Derek Fortna, Marketing Program Manager for Cabela’s, has been implementing best-practice search friendly marketing since his switch to Netconcepts’ GravityStream platform.
“With the earlier system, he says, “If I’m a user searching for boat trailer parts, I can’t buy from that page, I have to make another click to go into the web site to make a purchase. With the GravityStream proxy, if I find what I want I can place the order right there.”
Read the article here.
For more information about Cabela’s success with Netconcepts, read the Cabela’s Case Study.
Filed under: Ecommerce Press SEO
|
Email to a Friend |
Printer-Friendly |
No Comments »
Spread the word:
“Hats off to Kyle for showing such initiative,” writes Stephan Spencer, Founder and President of Netconcepts in his latest website review for 17-year old Kyle Kano, owner and operator of “The Honey Jar.” Find out how to grow a small, home-based business into a tough competitor by adding product-level pages, link-building strategies, and intelligent body copy.
Continue reading »
Filed under: Articles Ecommerce SEO Website Audits
|
Email to a Friend |
Printer-Friendly |
No Comments »
Spread the word:
Web 2.0 Expo — San Francisco, CA
This session will cover how to use blogs and RSS feeds as user-driven marketing platforms to enhance and improve content publishing and syndication. Panelists will discuss how blogs and RSS marketing can be used to enable access to any web site, device, content platform, or application; and enable users to consume content in whatever form they desire and whenever they want. Learn the best tips, tools, and techniques to optimize content delivery via blogs and RSS for maximum reach and effectiveness. Find out how RSS marketing can be used to increase organic search opportunities, and how blogs and feed metrics are collected and analyzed.
Moderator:
Niall Kennedy, Principal, Hat Trick Media
Panelists:
Bill Flitter, Founder and VP of Marketing, Pheedo
Don Loeb, FeedBurner
Stephan Spencer, Founder and President, Netconcepts
Filed under: Business Blogging RSS Marketing Seminars
|
Email to a Friend |
Printer-Friendly |
No Comments »
Spread the word:
Search Engine Strategies (SES) — New York, NY
Not yet running a blog? Not syndicating your content through web feeds? Then you’re missing out on an important area that can help your overall SEO efforts. Learn more about the unique advantages blogs and feeds offer to search engine optimization.
Speakers:
Stephan Spencer, Founder and President, Netconcepts
Rick Klau, Vice President of Publisher Services, Feedburner
Sally Falkow, President, Expansion Plus
Greg Jarboe, President and Co-Founder, SEO-PR
Filed under: Business Blogging RSS Marketing Seminars SEO
|
Email to a Friend |
Printer-Friendly |
No Comments »
Spread the word:
